Product Design

Product design is our expertise, and every product is carefully crafted to ensure durability, functionality, and style. With meticulous attention to detail and a commitment to exceptional manufacturing, we create truly desirable products that meet the highest standards of performance.

Research

  • Activity evolution

  • Materials

  • Define the need

  • Create mood boards

Collage of people trail running and activewear. Includes close-ups of running shoes and apparel, with text promoting trail running lifestyle, comfort, and style. Backgrounds feature outdoor and forest landscapes.

Concept Creation

  • Explore possibilities

  • Define benefits and story

  • Make early prototype

  • Sketch ideas

Close-up of shoe design sketches, featuring detailed drawings and a person adding details with a pen on one side; the other side shows multiple concept sketches of shoes on a sheet.

Product Specifications

  • Technical drawing

  • Detail descriptions

  • Material & trim definition

  • Design to manufacture

Diagram of a running shoe showing parts and specifications, including TPU materials, laces, mesh, drop, stack height, lug depth, and outsole design.

Head to toe concept

  • Apply concept from head to toe

  • Reflect need and brand

  • Create desirability

A collection of athletic apparel including a patterned jacket, shorts, leggings, a cap, a short-sleeve shirt, and a sports bra on the left. On the right, a person wearing the jacket and shorts from the collection, viewed from the back.